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France - Western Europe E-Business and Digital Marketing
KEDGE Business School
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NICOLAS BUTTAFOGHIHead of the MSc Digital Marketing & Sales of KEDGE Business School
The degree in Digital Marketing and Sales prepares professionals to work in a constantly evolving digital ecosystem by focusing on the development of agility and responsiveness. Its course content (which includes an e-commerce component) combines strategy, technique, design, digital marketing and e-commerce performance, creating a programme in line with market needs and upskilling professionals to help drive innovation.
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