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France - Western Europe

Creativity Management, Innovation and Design thinking

KEDGE Business School - KEDGE Arts School

SUSANA PAIXÃO-BARRADAS's message
MSc Creativity & Design Management's Director

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4 Palmes - Eduniversal Ranking

SUSANA PAIXÃO-BARRADASHead of the MSc Creativity & Design Management of KEDGE Business School - KEDGE Arts School

The cultural and creative sector, encompassing design, spans diverse activities marked by distinct strategic properties and a growing integration of skills. In adapting to this evolving economy, creativity and design emerge as highly coveted competencies essential for navigating a complex and competitive market landscape. These cross-cutting skills play a pivotal role in enhancing the aesthetic experiences of consumers and users, driving societal innovation, and catalysing business transformation.

The MSc programme in Creativity & Design Management is tailored to nurture students into creators and innovators within the creative industries and other innovative sectors of the economy and society.

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